• Google Maccabees Update: The Top Analyses and Theories on the Latest Google Update

    On the second week of December 2017, right around the Hanukkah holiday, webmasters were hit with an unwelcome surprise—a Google algorithm change that threw rank and traffic drops to a large number of sites—a change that was soon named the Maccabees update. Understandably, SEOs the world over took to Webmaster World by storm to report […]

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  • Google Search Quality Guidelines: Top 16 Things You Need to Know

    googles search quality guidelines

    Just in: Google has recently updated their Google Search Quality Guidelines, and we’ve prepared a TLDR version of the most important things you need to know. First, for the uninitiated, the Google Search Quality Guidelines is an over 150-page bible for Google’s search quality evaluators. What are search quality evaluators, you say? These “raters” are the […]

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