Get More Sales From Google Shopping
Bring in qualified buyers who are ready to click Buy Now
Your own Google certified paid traffic expert
Know exactly what's happening with your campaigns
Tired of inconsistent sales from your e-commerce store?
With HOTH PPC, we set you up on the world’s largest and most powerful advertising platform – Google Ads.
Running paid traffic successfully takes a multi-faceted approach. At the core, paid traffic requires knowing your numbers, but also takes strategy, creativity, and a high level of knowledge of the ad platform.
Through our innovative process, we put your campaigns on a strategic path to ROI.
We use advanced market analysis and campaign design to ensure that you not only can compete, but you can also beat your competitors before your prospects even click your ad.
We analyze data from existing competitors including product imagery, product pricing, product descriptions, and ads to make sure you’re ready to rock from day one.
Every client gets a customized strategy for your business & your goals. We can use multiple campaign types depending on what’s the best fit for you!
Campaign types can include Google Shopping Standard, Smart Google Shopping, and Dynamic Remarketing.
Book a call with us and we’ll show you which strategy is right for you!
Get your products seen to grow sales and revenue.
Drive new sales from people searching for keywords similiar to your products.
Follow your website visitors around with past products they view.
You want a predictable stream of customers who are buying from your store consistently.
That’s why we use our multi-step, strategic process to deliver maximum ROI.
We expertly design your campaigns and use our pre-optimization process to launch ahead of the curve. This smart strategy saves you money right out of the gate. From building your store’s personal Data Feed to seeking out competitors.
In our second phase of optimization, we continue to refine campaigns and ensure that we’re only advertising on qualified traffic.
After we get enough clicks and time, we can tell what products prove out and what to cut. We optimize campaign performance.
As we find more winning combinations, the testing never stops. We continue to grow your store with remarketing & search campaigns which means your ads are getting better all the time. This allows you to scale your campaigns at the highest ROI.
Using our unique industry insights, we build high-converting Data Feeds that maximize conversions and deliver more sales at a lower cost.
Our optimization process allows you to get more customers and beat your competitors.
With HOTH PPC, you get a dedicated campaign manager that will be your direct contact.
Every campaign manager is a Google Shopping Certified paid traffic expert and works directly on your campaigns.
You’ll have full confidence that your campaign manager knows exactly what’s going on at all times.
See all your vital stats in your Campaign Dashboard so you always know exactly what’s happening on your campaigns!
On top of that, we’ll deliver weekly reports as well as monthly strategy calls to review performance and collaborate on strategies to scale your campaigns.
We are proud to hold the prestigious title of being a Google Partner.
Achieving Partner status means The HOTH has demonstrated Google Ads skill and expertise.
In addition, we have met Google ad spend requirements, delivered company agency & client revenue growth, and grown our client base.
We developed a powerful strategy that produces incredible results. See what success looks like for our clients:
See how we optimized a home improvement company’s Google Shopping campaign to earn an 8X ROI!
Find out how we helped a fitness e-commerce retailer build and optimize their shopping campaigns.
Learn how we helped an online protein supplement company get 10X more conversions using HOTH PPC.
Get expert advice on the right strategy for your business! In our 30 minute strategy session we’ll dive into:
Hear how The HOTH has helped customers grow their business.
I’m very satisfied with The HOTH, the service is outstanding and most importantly my campaigns are getting consistent results. Thank you so much for all of your help and everything you do!!
The best PPC campaign experience of any company we’ve worked with, not only in their knowledge and performance but also with the way they work with us.
HOTH PPC has been fantastic. My campaign manager Bridget has gone above and beyond repeatedly. Working with her has been like having our own in-house PPC department.
We start things off with an onboarding call to understand your business & goals. We'll show you projections on how to hit your goals.
We’ll build and connect a whole Google Shopping strategy specifically for your online business utilizing Google Analytics, Merchant Center, Data Feed Creation, and more!
Let the sales flow! Once you approve our campaign design, we'll push it live and start our optimization process.
We'll optimize the campaigns for performance to reduce costs and maximize ROI. You'll get weekly reports from your dedicated campaign manager.
We'll perform competitive analysis and pre-optimize your campaigns
We use a multi-step strategy to deliver maximum ROI
We create properly structured campaigns to bring your store the right buyers
Every Campaign Manager is a paid traffic expert and works directly with you
We'll create the prefect strategy for your goals
Know exactly what's happening with your campaign
Ad Spend is paid directly to Google. The HOTH only collects the management fee.
We want you to feel confident in every purchase you make with us, which is why we are offering a 100% satisfaction guarantee. If for any reason you are not satisfied with our product, contact our support within 30 days of receiving your report and we’ll work with you to make it right!
Yes, we do. We will just need your 10 digit account ID. Once we have your Google Acct. ID we will request access.
We created a PDF with the order inputs for PPC, check it out here.
PPC is best suited for:
1. Businesses who are already generating consistent sales
If you are not getting consistent sales, you should use organic or free methods to confirm product-market fit before trying to scale with PPC.
2. Businesses that can spend a minimum of $1,000 per month in Adspend for full Google Shopping campaigns.
3. Businesses that can commit to at least 3 months
The launch phase of a campaign is the most important as we find the keywords that are converting and optimize the campaigns. You’ll want to stick around for at least 3 months so we can hone in the campaigns.
If you don’t have a Google Ad Account, you can set one up here.
We do not accept niches that are against Google’s Advertising policy, found here. Additionally, we don’t accept advertising on PPC terms (i.e. we won’t run ads for you to get PPC clients) as it would be a conflict of interest for us.
You can be involved as little or as much as you like, but the businesses that take an active role in communication work best. We’re here to do all the hard work, but the more you communicate with us, the better we can optimize your campaigns!
Our tiers are designed based on total Ad Spend. You pay the actual ad spend directly to Google, and we simply charge the management fee. Please note, we are unable to offer refunds for any ad spend paid to Google. Once ad spend payments are made to Google, they are final.
No, this is kept on file inside your Google Ads account and you’re charged directly from Google.
Yes, our goal is to 100% transparent with you at all times. First, you’ll get a custom dashboard that you can access 24/7 to check the performance of your campaigns. Secondly, you’ll receive weekly updates from your campaign manager.
We currently advertise solely on Google. With HOTH PPC you will have opportunities to advertise on Google Search Network, Display Network, and Youtube.
Ask your Campaign Manager about expanding your campaign today!
Yes, you will have access. You will be able to pop in at any time and view what is going on.
Yes, you will own the ad account.
Our reports are fully white-labeled and have no HOTH branding.
For Google Shopping, yes all of the traffic is sent directly to your e-commerce store.
The HOTH PPC process was built the most important thing: Conversions.
For our lead generation campaigns, we only allow the usage of our landing pages since they are built to convert users into leads.
When using our landing pages built for the campaigns we can make quick changes to the content, split test headlines, add elements if needed, and build out custom tracking with ease.
In our testing, sending traffic to most websites convert often at 3% or less. By using our landing pages, we see typical conversion rates from 15-20%+.
Yes, as long as you have 100 unique visitors to your website in the last 30 days and it is connected to your Google Ad account for over 30 days. You can learn more here.
Talk to one of our experts to come up with a strategy that works best for you and your company for free!View Availability
No time for a call? No problem! Send us any questions you might have and we’ll get back to you as soon as we can.