By Trevor
Does your digital marketing agency offer link-building services? If not, you’re missing out on one of the core aspects of SEO. Backlinks are a proven ranking factor on search engines like Google, and they’re a notorious needle mover when it comes to search rankings. According to research by Backlinko, the #1 result on Google contains … Continued
By Trevor
A healthy link profile consists of natural backlinks coming from a variety of sources, but what does that mean? Are there types of backlinks that occur in nature? Whenever SEOs talk about natural backlinks, they’re referring to backlinks they had no part in creating, thus they occurred ‘naturally.’ Most of the time, this means another … Continued
By Trevor
One of the most common mistakes we see from fellow SEOs is trying to optimize a website’s homepage for every keyword they want to rank for. This is NOT a good idea. In fact, it can dramatically reduce other web page’s ability to rank for important keywords, such as your product and service pages … Continued
By Trevor
What kinds of backlinks does your website have right now? Do they come from respected blogs, media outlets, and news sites in your field? Or are they a mishmash of links coming from unknown web directories, sitewide links (i.e., header and footer links), and random websites? If the answer is the latter, your backlink profile … Continued
By Trevor
Are you a site owner or content creator who knows SEO? Then, why not monetize that knowledge by promoting SEO products and services online? The best SEO affiliate programs out there will pay you generous commissions for every sale and sign-up you’re able to generate, which can translate into a highly profitable side hustle. As … Continued
By Trevor
To buy backlinks or not to buy backlinks, that is the question. Most site owners will ask themselves this eventually (although maybe not in such dramatic terms). Backlinks, while essential for top search rankings, building trust with Google (and LLM Models), and generating referral traffic – are difficult and time-consuming to build. The rule of … Continued
