By Sean
It’s no secret that social media platforms like Facebook and Instagram are goldmines for marketing, with a whopping total of 4.95 billion active users worldwide. Since 60% of the global population is on social media, it’s no wonder that almost 93% of marketers will leverage these platforms in 2024. While registering and setting up a … Continued
By Sean
Do you create short-form promotional videos on TikTok as part of your marketing strategy? If so, you should know that a newly proposed Senate bill (the RESTRICT Act) could ban TikTok for all U.S. users. Why is that? Some American lawmakers believe that TikTok contains malicious spyware that leaks personal data from U.S. users to … Continued
By Sean
Do you primarily market your products and services to young people? If so, you should include TikTok search in your existing SEO efforts. Why is that? It’s because more and more Gen Z‘ers prefer to use TikTok over traditional search engines to find products, services, businesses, and even restaurants. In fact, nearly half of Gen … Continued
By Sean
In 2022, video marketing is virtually impossible to ignore, with a whopping 92% of marketers reporting that video content accounts for a significant chunk of their overall marketing strategy. It’s easy to see why that is, as 93% of brands report acquiring new customers due to the videos they post on social media platforms. Speaking … Continued
By Sean
You don’t have to be a huge star or influencer to make money on YouTube! The platform is fairly popular among digital marketers as 55% of marketers are currently using YouTube as a part of their digital marketing strategy. In fact, only 9% of small businesses are on YouTube and only around 0.25% of all … Continued
By Sean
YouTube is the world’s second most visited website, with more than 14 billion visits each month – topped only by Google. It’s also the world’s second-largest search engine, once again, only surpassed by Google. That’s why the platform is invaluable for digital marketing and SEO. If you aren’t leveraging the power of video to promote … Continued
