Skip to content

inside index

How to Do Keyword Research with Semrush

By Rachel Hernandez

There’s a good reason Semrush has nearly 500K active users–it’s one of the most in-depth, no-holds-barred keyword research tools around.  Content marketers can wield this mighty database of 25 billion keywords and their metrics to dominate the rankings.  Semrush gives you a secret peek behind the scenes of search that can help your content get … Continued

Helpful Content Updates: What Do They Mean for Your SEO?

By Rachel Hernandez

Google launched an update to its Helpful Content Update in September 2023, which is expected to roll out fully by the end of the month. Among the key changes are: Relaxed guidance on AI-generated content A crackdown on third-party content A stern eye on fake freshness Better guidance for self-assessing content helpfulness Compared to previous … Continued

SEO Writing: Tips to Master the Art

By Rachel Hernandez

Do you want your website to tower over the competition from the #1-ranked spot on Google for your most important keywords? Then you will have to master SEO writing to make it happen. What’s that? SEO writing refers to creating online content like blog posts that are optimized to rank on search engines through proper … Continued

The Ultimate eCommerce SEO Audit Guide for Better Rankings 

By Rachel Hernandez

SEO for online stores is an ever-changing and evolving game, so what worked yesterday could be the complete opposite of what works today.  That’s why conducting regular eCommerce SEO audits is a must for maintaining (and exceeding) your current search engine rankings.  How does SEO change? Google updates happen (like the recent update to their … Continued