“Oh no, not another email from X.” You certainly don’t want your subscribers to react this way to your emails. That’s why you need to introduce some variety to your email campaigns and deliver value even if your audience isn’t ready to purchase from you yet. If you don’t wow them, you lose them. 80% … Continued
First impressions can be brutal! In fact, on average, it takes 5 to 7 impressions for people to remember your brand. However, companies with good brand awareness have established levels of familiarity and trust that dramatically influence these first impressions. In this guide, we’ll explain the best ways to increase brand awareness, why brand awareness … Continued
Google alone processes more than 40,000 keyword searches every single second. That’s a staggering 3.5 billion searches in a single day and 1.2 trillion per year. This article will cover some of the most up-to-date advanced keyword strategies, providing simple tutorials for each keyword analysis tactic. Whether you’re looking to improve your on-page SEO or … Continued
Should you use subdomains or subdirectories to structure your website? Which is better for your SEO? If you’ve found yourself asking these questions recently, you’re not alone. These questions have puzzled website owners and SEOs for many years. However, we’re here to clear up the confusion. The truth is there are times when it makes … Continued
Have you ever wanted to make it onto the Inc. 5000 list and join the ranks of Microsoft, Intuit, and Zappos? Today, Inc. notified us that we made the Inc. 5000 list for the sixth year in a row, making us one of the fastest-growing companies in the U.S., again! It’s an honor, and a … Continued
Highrise IQ was able to increase product sign-ups by 37.5% by switching from a traditional website to a long-form, one-page website. Their findings are proof that a single-page site design makes sense if you’re only advertising a single product or have a very specific target audience. What’s that? A single-page site (or one-page site) is … Continued
