ST. PETERSBURG, FL – In a surprising turn of events, Google has transformed it’s ranking algorithm seemingly overnight as new tests reveal a POWERFUL new ranking factor that is taking the industry by storm. With this new ranking factor, Google is sending a big message that it cares much more about keeping users “happy” with […]
Yesterday Google announced that it has begun the process of rolling out mobile-first indexing to more sites. After a year and a half of testing and experimentation, this is the latest development in Google’s efforts to make the internet more mobile-friendly and resemble user trends. It’s the first time Google has confirmed moving a large […]
On the second week of December 2017, right around the Hanukkah holiday, webmasters were hit with an unwelcome surprise—a Google algorithm change that threw rank and traffic drops to a large number of sites—a change that was soon named the Maccabees update. Understandably, SEOs the world over took to Webmaster World by storm to report […]
SSL (secure socket layer) certificates have been becoming more popular with the recent release of the news that google will punish websites that are not encrypted. On top of that, Google also said they are “starting to use HTTPS as a ranking signal.” Additionally, Google sent out warnings that Chrome will start showing “not secure” […]
Google’s newest service, Reserve with Google (RwG), helps users find services and book appointments with local spas, gyms, and studios. Let’s take a look at how the newest Google service makes finding and booking services easier than ever before. What Is Reserve with Google? Reserve with Google is a new service that allows users to […]
Google recently announced it’s doing away with Google Instant, which was created in 2010. Only 7 years after its inception, the search feature is proving obsolete. But what exactly does this mean for Google users? And for the realm of search engines in general? Let’s take a look. What Is Google Instant? Google Instant was […]
We’re all familiar with the Google penalties that our sites can receive if we aren’t carefully playing by their rules. But did you ever think that Google would finally RECEIVE a penalty themselves? Google Got Penalized Big Time The European Union just hit Google with a $2.7 BILLION fine for allegedly giving priority placement in search […]
After over a year of waiting, any and all businesses, large or small, now have access to the Google Posts feature inside of Google My Business. Originally rolled out for political candidates in January 2016 and more recently for things like sports teams and museums, the feature has been made accessible for ANY business that […]
Fake news has been at the front of the online news for a while now and with good reason! Websites that spread false information are growing in sophistication, fooling everyone from casual readers to Google’s algorithm. “Fake news,” which refers to false information that is posted online either for political purposes or to increase web […]
The number of people taking advantage of voice search — asking your phone or another device to find something, rather than typing it into a search engine — is on the rise. According to Google CEO Sundar Pichai, as of 2016 20% of the queries on the Google app were voice searches. And while there isn’t any […]
